Leica M-mount enthusiasts, prepare to be thrilled! Introducing Thypoch, the freshest name in manual lens manufacturing, debuting with a bang through their Simera 35mm and 28mm f/1.4 prime lenses.
Hailing from China but making a splash at Photopia 2023 in Hamburg, Thypoch’s name cleverly combines two Greek words: “thy” (your) and “epoch” (a defining moment). For Thypoch, every snap of the shutter captures a once-in-a-lifetime golden moment, a sentiment many photographers would resonate with.
The inaugural “Simera” series (a nod to the Greek word for “today”) is all about seizing the present. Boasting qualities like high resolution, punchy contrasts, and minimal chromatic aberration, these lenses urge photographers to encapsulate the essence of now.
While many lens brands out there offer varying experiences, Thypoch’s vision of “Thy-Photography” is unique. They champion unrestricted self-expression through genuine imagery, fostering a deep connection between the photographer, their subjects, and the world.
The standout feature? A lightning-fast f/1.4 aperture on a 14-bladed diaphragm, perfect for dreamy bokeh and crystal-clear subject isolation. Videographers rejoice, as the lens’s aperture ring offers a seamless transition between clicked to de-clicked modes.
Both the 35mm and 28mm promise impressive minimum focusing distances. But there’s a twist – when using a rangefinder, the lens subtly resists at 0.7 meters, cueing users to switch to EVF for pixel-perfect focusing. And let’s not forget the nifty automatic depth-of-field indicator, a godsend for street and landscape photographers seeking that ideal hyperfocal distance.
Though details are scanty, Thypoch has teased a design aesthetic that beautifully complements Leica’s iconic look. And did we mention the chic choices of silver or black aluminum finish?
Each lens will come with hoods tailor-made for the Leica M-mount and A49 filters, priced competitively at $699. While we’re all eagerly awaiting a release date, one thing’s for certain: Thypoch is a name to watch in the world of premium photography.
